About
Welcome to Auxo đź‘‹
We’re in the business of building software to help your business grow.
Whether you’re a workshop, dealership, rental, fleet or a retailer, our goal is to engineer solutions that make your job easier to do so you can do more work, make more profit and get more time to do what’s really important to you.
For some of our customers that means getting more time on the tools, for others it’s getting more time to work on the business, for many people it’s as simple as wanting to get home earlier each night or having time to take a day off.
Why Auxo?
You’re sure to be familiar with our products. We’ve been dominating the Australasian auto industry for over 30 years with software like SAM, Orion, webSAM and Systime, and we boast thousands of loyal customers, some of whom have been there from the start. We attribute our success to our commitment to service and top-notch products. In fact, our SAM and Orion software is used by 50% of all workshops and 40% of all dealerships in New Zealand.
In 2021, we were acquired by the Motor Trade Association (MTA) – talk about being in good hands! Our goal is to become the go-to automotive software supplier in Australasia – and we’re making moves in the right direction. Our cloud-based solution webSAM is rising in popularity among workshops, and we’ve got more exciting developments in the pipeline. Rest assured, when you choose Auxo you’re choosing a forward-thinking business partner that truly cares.
Want to have your say?
If we’re not achieving the above for you and your business, then we’re not doing our job. Customers are at the centre of our development approach, if something isn’t going to be beneficial to you, then why would we do it?
We get feedback from our customers in the following ways to help us prioritise our development sprint cycles:
User Group
Join other customers in group discussions on the future of our products, preview new features, give feedback and discuss development priorities.
Development register
Every customer development request, enhancement or bug gets logged into our register.
Quarterly NPS survey
We don’t want to wait a year to find out you’re not happy with a change, so we get feedback each quarter to check in with our customers.
Account Managers
Our Account Managers are here to help, let them know how we can make the product better for you.
Feedback
Have a general comment or request? Then send it to our feedback team at feedback@auxosoftware.com.
The Auxo Team
The Auxo Software team is made up of a bunch of support consultants, developers, business specialists and of course your standard finance, sales and marketing people. Our HQ is in Auckland, NZ but we have staff dotted all around New Zealand and Australia.
We come from a range of backgrounds such as mechanic (yes, we do have former mechanics working with us), service advisors, real estate agents, cafe owners, start-up founder, and even a brain surgeon (ok, it was rat, but a brain’s a brain).
Our Management Team

David Murdoch
CEO

Martin Pitt
Financial Controller

Nicola Hivon
Acting GM – Customer Services

James Chang
GM – Product & Growth

Matthew Wynn
GM – Sales

Osmar Silva
Engineering Lead
Customer charter
The customer charter is our promise to you, our customers, on what you can expect from our Customer Support team.
If you don’t feel like we’re delivering on our promise, then let us know by submitting feedback to our team to feedback@auxosoftware.com.

Keeping you informed
We aim to keep you informed throughout the entirety of your issue.

Friendly
We aim to be professional and courteous on every call with a “can do” attitude.

Happy to help
We have a clear understanding of your needs and happy to help you to within our scope of support.

Setting expectations
We aim to take ownership of issues and set realistic expectations to ensure resolutions are met on time.

Clear and accurate
We provide you with clear and concise information at all times.